Summary: Apollo.io adds personalized demo walkthroughs

Why It Matters: The company is shifting from a purely self-service model to a high-touch sales approach. This helps them capture users who are confused by the platform's complexity.

What Changed:

• Added a "Book a personalized walkthrough" section at the bottom of the page.
• Introduced a "Book a free demo" call-to-action button.
• Added a lead capture form that includes a privacy consent notice for promotions.
• Updated all internal website links to include the "www" prefix in the URL structure.
• Added a loading state message that mentions matching users with an "Apollo expert."