Summary: Photobox launches Valentine's Day sale and delivery

Why It Matters: The company has shifted its marketing focus from general winter sales to a time-sensitive holiday event. This includes new discount codes and specific delivery promises for shoppers buying gifts for February 14th.

What Changed:

  • Replaced the "WINTERSALE26" code (up to 50% off) with "LOVE40" (40% off orders over £40).
  • Added a "Valentine's Day delivery available" badge to all major product categories.
  • Updated the homepage hero text to "Share the love this Valentine's Day."
  • Added a countdown timer and a direct link to a Valentine's Day gift shop.
  • Changed the page title to highlight 40% off photo books and wall art.
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