Summary: Listrak partners with Rivo for loyalty programs

Why It Matters: Listrak is working with another company to offer more to its customers. This could mean they are adding new features for retail loyalty programs.

What Changed:

• A news article about "Gen Z, TikTok and AI: The Future of Personalized Marketing" was removed.
• A new news article was added: "Listrak and Rivo Partner to Supercharge Retail Loyalty Programs."
• A new news article was added: "Future of Advertising 2030: Why utility, not persuasion, will drive brand impact in 2023."
• A blog post about "From Insight to Action: Triggering High-Impact Journeys Through Unified Audience Signals" was moved.
• A blog post about "Smarter Journeys with AI-Powered Channel Affinity" was moved.
• A blog post about "Celebrating National Cybersecurity Awareness Month 2025" was removed.
• A new blog post was added: "iOS 26 Is Live: How to Stay in Known Senders and Keep SMS Results Strong."