Summary: Ahrefs adds new AI-focused marketing sections
Why It Matters: Ahrefs changed its website to show more about AI. This means they think AI is important for marketing now. They want to help people use AI for their marketing.
What Changed:
Removed "Web Explorer" from product list
Added "Use Cases" section with "Content Marketing" focus
Added new sections about "AI that creates results" and "AHREFS BIG DATA"
Added new sections for different marketer types (Content Marketer, PPC Specialist, SEO/Link Builder, Product Marketer, Brand Specialist)
Added "GBP Monitor" to core tools
Removed customer testimonials from the main page, moved to a dedicated "Testimonials" section
Updated the main headline and intro text to focus on "future of marketing" and "AI"
Update your website to highlight AI features
Add sections showing how your product helps different types of users