January 6, 2026 ongoing Get alerts for ibm.com

Summary: IBM Sterling B2B Integration SaaS adds free trial

Why It Matters: The product is moving from a "contact sales" model to a self-service approach. This makes it easier for new customers to test the software quickly without talking to a salesperson first.

What Changed:

  • Added a "Try it free" button and a live demo option to the main page.
  • Updated the product name from "Supply Chain Business Network" to "IBM Sterling B2B Integration SaaS."
  • Added specific performance stats, including a 383% average ROI and 55% faster partner onboarding.
  • Included a new section for customer reviews from G2 to show social proof.
  • Integrated a new AI chat assistant powered by IBM watsonx for instant support.
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