February 12, 2026 ongoing Get alerts for heygen.com

Summary: HeyGen launches new tiered pricing plans

Why It Matters: The product is moving from a general feature showcase to a structured pricing model. This helps different types of users, like solo creators and large teams, choose exactly what they need.

What Changed:

  • Added a new "Business" plan for $149/month with team collaboration tools.
  • Introduced a "Pro" plan for $99/month featuring 4K video exports.
  • Set a "Creator" plan at $29/month for unlimited videos.
  • Added a detailed feature comparison table for all tiers.
  • Included new customer testimonials and a "Pricing FAQ" section.
  • Changed the page title from a general generator description to "Pricing Plans."
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