Summary:
Panoramata adds Google Display Ads tracking
Why It Matters:
The platform is expanding its data sources to include more visual ad types. This helps users see a more complete picture of where their competitors spend money online.
What Changed:
- Added Google Display Ads to the "Here's what you can track" section.
- Added Product Launches to the tracking list.
- Reorganized the list of trackable marketing channels to prioritize ad platforms.
- Updated the "Funnels" link to a general "Ads" link in the footer tracking section.