October 28, 2025 ongoing Get alerts for target.com

Summary: Target Circle 360™ membership launched

Why It Matters: The competitor launched a new paid membership program.

What Changed:

  • The "Woolrich x Target" collection and Halloween sale items were removed.
  • New navigation links were added at the top, including "Target Circle™ Card" and "Target Circle 360™".
  • A "Sign in for the best experience" section was added.
  • The Halloween promotions were updated with new pricing and items.
  • The "New collections that bring joy" section was replaced with "New seasonal favorites" and "The Everything Christmas Market".
  • New savings offers were added, including "50% off Champion women’s clothing" and "Buy 2, get 1 Free select laundry items".
  • A "New & trending" section was added, featuring items like "Stanley 1913 Wicked" and "Holiday drop: Korean skin care essentials".
  • A "Featured categories" section was added with a list of links.
  • A section to download the Target app and sign up for email updates was added.
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