Summary: Ahrefs adds Brand Radar to track AI search visibility

Why It Matters: Ahrefs is moving beyond traditional search engines to help users track how their brand appears in AI chatbots and LLMs.

What Changed:

• Added Brand Radar tool to the main product navigation.
• Introduced a new section for "Brand & AI Search" on the homepage.
• Added features to track brand mentions and sentiment across AI chatbots.
• Updated the Enterprise section to include AI chatbot data connections for ChatGPT, Claude, and Copilot.
• Added "AI Tech SEO" and "Patches" to the extra tools list.