Why It Matters:
A major price cut on a core product suggests a push to clear stock or a new strategy to win over budget-conscious shoppers during a busy month for alcohol-free drinks.
What Changed:
The price for Nirvana Nitro Stout decreased from £23.00 to £14.00.
The discount badge for Nirvana Nitro Stout changed from -17% to -50%.
Track companies like nirvanabrewery.com
Get actionable insights on price changes, product launches, positioning shifts and more