February 17, 2026 ongoing Get alerts for reply.io

Summary: Reply.io launches Jason AI SDR Agent pricing

Why It Matters: The product is shifting from a manual outreach tool to an automated "AI Agent" model. This change introduces high-ticket pricing tiers that focus on autonomous sales tasks rather than just providing software for humans to use.

What Changed:

  • Added a new "AI SDR" pricing category featuring "Jason AI."
  • Introduced three new AI-led tiers: Starter ($500/mo), Growth ($1,500/mo), and Enterprise (Contact Sales).
  • Added specific AI agent features like 24/7 operations, AI-generated responses, and custom playbooks.
  • Created a "Hybrid plan" for agencies to mix manual sequences with AI-powered outreach.
  • Updated the homepage to contrast "Human-led" outreach against "AI-led" agents.
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