Summary: Byredo launches Le Nécessaire de Voyage set

Why It Matters: The brand is shifting its homepage focus from a large discovery kit to a premium, high-priced travel bundle. This suggests a move toward targeting customers who want luxury convenience and gift-ready sets.

What Changed:

• Replaced the "La Grande Découverte" discovery set ($270) with the "Le Nécessaire de Voyage Rose of No Man's Land" set ($385) as a featured product.
• Added new navigation links for "Absolu de Parfum" and "Hand & Body Care" categories.
• Updated the homepage media layout to highlight the Gift Guide.
• Adjusted the spacing in the top header menu around the Account and Wishlist links.