Summary: Yesim launches Lunar New Year sale for China

Why It Matters: Yesim is using a seasonal event to target travelers to a specific high-traffic region. This helps them capture market share during a peak travel period.

What Changed:

• Added a "Lunar New Year Sale" section running from February 3 to March 2.
• Introduced a 15% discount for China eSIMs using the promo code CHINA15.
• Updated the cookie consent banner with options to "Accept all," "Basic only," or "Customize."
• Renamed "American Virgin Islands" to "U.S. Virgin Islands" in the destination list.