Summary: Swell adds AI-powered insights and detailed FAQ

Why It Matters: The product is shifting from a simple feedback tool to an AI-driven platform. They are also providing more transparency about their integrations, security compliance, and target market to win larger healthcare organizations.

What Changed:

• Added a large FAQ section covering pricing, setup, and support.
• Introduced "AI-powered insights" as a core feature for analyzing experience data.
• Highlighted specific integrations with over 100 EHR and practice management systems.
• Explicitly targeted multi-location groups like DSOs and MSOs (5–500+ locations).
• Confirmed SOC 2 compliance alongside HIPAA compliance.
• Changed the homepage slider focus from employee surveys to automated patient feedback.