Summary:
Thermo Fisher adds "3 for 2" offer
Why It Matters:
This change shows a new sales tactic to move more products.
What Changed:
- The "Gene therapy learning center" section was removed.
- A new section titled "Learn how to boost your research efficiency and maximize your lab’s potential today" was added.
- This new section includes bullet points about "Immediate on-site access," "Streamlined procurement," "Customized Inventory," and "Reduce your lab’s environmental impact."
- The heading "Support centers" was changed to "Supply Center Solutions."
- The offer "Save up to 35% off from RNA isolation to qPCR" was removed.
- The "Cindion Combustion IC System" mention was removed.
- The "Explore ABY, JUN, and Cy5 dyes for multiplexing up to 5 targets with MGB probes" mention was removed.
- The "Thermo Scientific™ MarqMetrix™ All-In-One X Process Raman Analyzer" mention was removed.
- A new offer "Good things come in threes—get 3 products for the price of 2" was added.
- "Automation-ready TaqPath Duraplex 1-Step RT-qPCR Master Mix" was added.
- "Orbitrap Astral Zoom Mass Spectrometer" was added.
- "Orbitrap Excedion Pro Mass Spectrometers" was added.