Summary: commercetools shifts focus to agentic commerce

Why It Matters: The platform is moving away from standard trial messaging to promote "agentic commerce" and expert consultations. This suggests a shift toward high-touch enterprise sales and AI-driven automation features.

What Changed:

  • Replaced the "Top 5 FAQs for our 60-day trial" header with a direct "Start Free Trial" link.
  • Changed the primary call-to-action button from "Start free trial" to "Talk to an expert" in the hero section.
  • Updated featured resources to focus on "phygital" omnichannel shopping and "Navigating the Agentic Commerce Era."
  • Added a detailed cookie consent and privacy preference center to the footer.
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