December 19, 2025 ongoing Get alerts for ibm.com

Summary: IBM Sterling B2B Integration SaaS adds free trial

Why It Matters: The product is moving from a high-touch sales model to a self-service "try before you buy" approach. This makes it easier for smaller companies to start using their tools without talking to a salesperson first.

What Changed:

  • Added a "Try it free" button and a free trial signup option.
  • Rebranded the product from "IBM Sterling Supply Chain Business Network" to "IBM Sterling B2B Integration SaaS."
  • Added a new AI-powered chat assistant powered by IBM watsonx.
  • Included specific performance metrics like "0% faster partner onboarding" (placeholders) and ROI data from IDC.
  • Added a large section of customer reviews from G2 to show social proof.
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