Summary: Bambuser launches new tiered pricing and AI video

Why It Matters: The company has moved from a "book a demo" model to a transparent, tiered pricing structure. This makes it easier for smaller businesses to start using their video tools while introducing new AI-powered video generation features.

What Changed:

• Added a "Free" plan that includes 250 monthly views and 2 users.
• Introduced an "Essential" plan at $79/month for growing small businesses.
• Added a "Pro" plan at $249/month for larger retailers.
• Launched "AI videos" (Alpha version) to create short videos from a single image.
• Added a traffic-based pricing calculator to estimate monthly view allowances.
• Introduced overage fees of $0.25 per view if plan limits are exceeded.
• Detailed a massive list of features across Shoppable Video and Live shows, including TikTok/Instagram layouts and AI closed captions.