Summary: Velvet Caviar launches The Lover Girl Collection

Why It Matters: The brand is shifting its focus from general best sellers to a seasonal Valentine's Day theme. This helps them capture early holiday shoppers looking for themed gifts and accessories.

What Changed:

• Replaced the "15% OFF" banner with a "Lover Girl Collection" announcement.
• Changed the main product display from "Best Sellers" to "New Releases."
• Added several new Valentine-themed products like "Lover Girl Holo," "Sweet Hearts Glitter," and "Kiss Kiss" cases.
• Updated the "Styles" menu to feature "Valentine" instead of "Fall."
• Removed footer links for Collabs, Wholesale, Blog, and Support pages.