Summary: Trace rating changed and new free product offer

Why It Matters: The website changed how it tries to get people to sign up. It now offers free products and discounts.

What Changed:

• The rating for the product Trace changed from 4.57 to 4.43.
• A new section was added at the end of the page.
• This new section offers a choice of 1 out of 5 products for free.
• It asks for an email address to get the free product.
• It also shows a 10% off offer.
• A countdown timer for "Trace's Lifetime Deal" was added.
• A "back to school" offer with 20% off was added.