Summary: Signs.com launches new Pricing Estimator tool

Why It Matters: The website changed its main focus from general product listings to a specific tool that helps customers calculate costs. This makes it easier for shoppers to get instant price quotes without needing to talk to a salesperson first.

What Changed:

• The page title changed from "Custom Signs, Banners, Decals" to "Pricing Estimator."
• The "Chat With Us" link now directs users specifically to the price calculator page.
• A large amount of detailed product descriptions for aluminum signs and retractable banners was removed from the page.
• The total number of customer reviews shown increased from 172,983 to 173,034.