Summary: Logitech launches MX Master 4 bundle discounts

Why It Matters: The competitor is moving from general holiday messaging to specific product promotions. They are using deep discounts on a flagship mouse to encourage customers to buy multiple items at once.

What Changed:

  • Replaced "New Year, New Gear" banner with a 25% discount offer for students and heroes.
  • Added a specific bundle offer to save up to $100 when purchasing the MX Master 4.
  • Updated the main hero section to feature the Alto Keys K98M mechanical keyboard for $119.99.
  • Changed the primary call-to-action from "Shop MX Master 4" to "Buy Now" for the Alto Keys K98M.
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