Summary: Pictory launches AI Avatars feature

Why It Matters: The product now allows users to add realistic digital presenters to their videos. This moves the platform beyond simple text-to-video clips and into the space of automated talking-head content.

What Changed:

• Added "Avatars" to the main feature navigation list.
• Introduced a dedicated "AI Avatars" section describing how to turn scripts into videos with digital presenters.
• Added a promotional banner inviting users to "Level up your videos with new AI avatars."
• Updated the feature description to include choosing specific avatars and voices for natural speech delivery.