Summary: Deel launches white label global infrastructure

Why It Matters: The platform now allows other companies to use its global hiring and payroll engine under their own branding. This moves the product from a standard HR tool to a foundational infrastructure provider for other businesses.

What Changed:

• Added a "White Label" solution that lets users brand the worker experience and setup wizard.
• Introduced "Automated Workflows" for onboarding and offboarding with no coding required.
• Integrated "Deel AI" as a legal and HR assistant to answer compliance questions.
• Updated the navigation menu from "Solutions" and "Use Cases" to "What we offer" and "Who we serve."
• Expanded the product list to include specific categories like "Deel Engage," "Workforce Planning," and "Endpoint Protection."
• Changed the reported customer count from 40,000+ to 35,000+.