September 18, 2025 ongoing Get alerts for mixpanel.com

Summary: Mixpanel changes Growth plan event limits

Why It Matters: Mixpanel changed how it counts events for its Growth plan. This could change how much customers pay.

What Changed:

  • The "Growth" plan now says "First 1M Free" for monthly events instead of "Up to 20M".
  • The "Growth" plan now says "20K Free / month + Custom amounts" for session replays instead of "Up to 500K / month".
  • The "Free" plan now says "10K Free / month" for session replays instead of "10K / month".
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