Summary: BigCommerce adds B2B-specific features and ROI data

Why It Matters: The platform is shifting its focus toward larger business-to-business (B2B) customers. They are using specific data points, like developer time savings and conversion increases, to prove their value over competitors.

What Changed:

  • Added a new section highlighting "B2B Edition" for complex business needs.
  • Included specific performance metrics: 211% ROI, 90% developer time savings, and 30% conversion increases.
  • Added a customer success slider featuring case studies from brands like Mizuno USA and AS Colour.
  • Introduced "Catalyst," a tool for launching optimized storefronts quickly.
  • Expanded the global footer with links to 19 different country-specific sites.
  • Added new resource links for a 2025 Gartner report and AI personalization white paper.
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