Summary: Exploding Topics launches TikTok Insights add-on

Why It Matters: The product is expanding its data sources to include specific social commerce insights and has integrated more deeply with Semrush for better data quality.

What Changed:

• Added a new TikTok Insights add-on for users to track social media trends.
• Migrated the platform backend to Semrush for improved data power.
• Released a "supercharged" API for developers and enterprise users.
• Updated the content feed with new 2026 trend reports and expert guides on digital PR.