Summary:
The Mattress Store launches expanded navigation and product categories
Why It Matters:
The website now features a much more detailed menu. This makes it easier for customers to find specific items like "Cooling Mattresses" or "Adjustable Beds" and suggests they are growing their product range.
What Changed:
- Added a massive navigation menu with categories for Mattresses, Bedding, Bedroom, and Livingroom.
- Introduced specific mattress filters for size, material, and firmness levels.
- Added new product sections for Massagers, Lighting, Decor, and Kids' furniture.
- Included a "Brands" section featuring luxury names like Armani Casa and Bentley Home.
- Added a 10% discount pop-up for first-time email subscribers.
- Integrated a WhatsApp chat button and social media links.