February 1, 2026 ongoing Get alerts for wati.io

Summary: Wati rebrands as a business messaging platform

Why It Matters: The product is moving away from "conversational growth" to focus on the broader "business messaging" category. This suggests a shift in how they want to be found in search results and how they define their value to companies.

What Changed:

  • Changed the main headline from "The #1 conversational growth platform" to "The #1 business messaging platform."
  • Updated almost all internal website links to remove the "www" prefix (e.g., from www.wati.io to wati.io).
  • Removed a large section of footer text containing copyright information in multiple languages (Chinese and Arabic).
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