Summary:
Lincoln Financial adds Investments product
Why It Matters:
Lincoln Financial now offers investments directly to individuals.
What Changed:
- "Investments" was added to the "Products" list for individuals.
- "Investments" was added to the main navigation menu for individuals.
- New sub-pages for "Investments" were added, including "Private market funds," "Insights," and "How to invest in private market funds."
- A new link "Access private market strategies to help you enhance portfolio resilience through market cycles" was added under "Find a financial professional."
- "Lincoln Financial Investments" was added to the "Products and insights" section for professionals.
- New sub-pages for "Lincoln Financial Investments" under professionals were added, including "Product suite" and "Contact us about private market funds."
- The overall content length decreased by 1775 characters.