Summary: Apollo adds personalized demo walkthroughs

Why It Matters: The company is moving from a self-service model toward a high-touch sales approach to help new users understand their complex tools.

What Changed:

• Added a new section inviting users to "Book a personalized walkthrough."
• Added a "Book a free demo" call-to-action button at the bottom of the page.
• Updated all internal website links to include the "www" prefix in the URL.
• Added a lead capture form that promises to match users with a specific expert based on their needs.