Summary: Focus Lab increases pricing for services

Why It Matters: This shows Focus Lab is raising its prices for branding work.

What Changed:

  • The starting price for early-stage startup branding projects increased from $25K to $30K.
  • The monthly retainer for ongoing support increased from $3,000/month to $3,500/month.
  • The services listed for the Salesloft case study changed from "Brand Strategy, Verbal Identity, Visual Identity, Monthly Retainer, Web Design" to "Brand Strategy, Verbal Identity, Visual Identity, Web Design, Monthly Retainer". (Order of services changed)
  • Two new client press mentions were added: "Inngest's $21M Series A and the AI Workflow Revolution" and "Contentstack Ushers in a New Brand for a New Era".
  • One client press mention was removed: "WorkBoard Acquires Quantive to Strengthen Its Strategy Execution and OKR Software Advantage".
  • The link to the Spotify podcast was removed from the footer.
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