Summary:
Saily launches referral program and 20% discount
Why It Matters:
The competitor is moving from a basic landing page to a full-featured site with aggressive growth tactics. They are using financial incentives to acquire new users and encourage current customers to invite their friends.
What Changed:
- Added a referral program offering US$8 for every friend invited.
- Introduced a "SUN20" promo code for 20% off data plans of 10GB or more.
- Launched an "Ultra Plan" featuring unlimited data and 8% cashback in credits.
- Added a "Data Usage Calculator" tool to help travelers plan their purchases.
- Published a device compatibility checker and a help center with troubleshooting guides.
- Highlighted security features like ad-blocking and malicious site protection.
- Displayed social proof including a 4.7 Trustpilot rating and celebrity endorsements.