Summary:
Zoho CRM adds AI Agents and "CRM for Everyone"
Why It Matters:
The product is moving beyond basic sales tracking. It now includes advanced AI tools and features designed for people outside of the sales team to use the CRM.
What Changed:
- Added a new "AI" section featuring AI Agents, Generative AI, and Prediction tools.
- Launched "CRM for Everyone," a new way for non-sales teams to use the platform.
- Expanded the "Platform" menu with vertical-specific solutions for Automotive, Life Sciences, and Finance.
- Added new low-code developer tools like "Kiosk" and "Wizards."
- Introduced new products to the ecosystem including "Spend" (expense management) and "DAP" (digital adoption platform).