February 11, 2026 ongoing Get alerts for zoho.com

Summary: Zoho CRM adds Agentic AI and AI Agents

Why It Matters: The product is moving beyond simple automation to "agentic" features that can perform tasks and make decisions. This signals a shift in how they expect users to interact with sales data.

What Changed:

  • Added a new "AI Agents" section under the AI features menu.
  • Introduced "Agentic AI" and "Generative AI" as core feature categories.
  • Launched "CRM for Everyone," a new customization feature for non-sales teams.
  • Added several new products to the global navigation, including Zoho Procurement, Zoho Spend, and Zoho DAP (Digital Adoption Platform).
  • Updated the homepage focus from a general suite overview to a specific Zoho CRM product highlight.
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