Summary:
Synthesia cuts entry-level pricing by 38%
Why It Matters:
The market leader is making its paid tools much cheaper. This could attract smaller businesses or teams that previously found the platform too expensive.
What Changed:
- Lowered the starting price from $29/month to $18/month (billed yearly).
- Introduced a "Credits" system as a shared currency for all AI features.
- Updated the Creator plan from $89/month to $64/month (billed yearly).
- Added a detailed comparison table showing specific limits for seats, video minutes, and AI avatars across four plan tiers.
- Integrated Google Veo 3.1 and OpenAI Sora 2 for generating 8-second video clips within the platform.