Summary: Offer changed from jewelry value to diamond necklace

Why It Matters: The website changed its main offer. This could mean a new sales plan.

What Changed:

  • The offer changed from "up to $1,000 in Jewelry Value" to "a Natural Diamond Necklace With Purchase Over $1,000."
  • The offer code changed from "GIVEAWAY" to "DIAMOND."
  • New links were added at the end of the content for privacy policies, "Do Not Sell or Share My Personal Information," "CA Transparency Act," "CPRA," and "Site Map."
Track companies like brilliantearth.com
Get actionable insights on price changes, product launches, positioning shifts and more
Start Tracking →