Summary: Similarweb adds Retail Media & Search to Shopper Intelligence

Why It Matters: Similarweb is adding new ways to help people understand online shopping. This could mean they are focusing more on how ads and search work for stores.

What Changed:

• "Retail Media & Search" was added under "Shopper Intelligence."
• "Retail Analytics" was added under "Shopper Intelligence."
• "Shopping Behavior Insights" was added under "Shopper Intelligence."
• "Amazon Sales Performance" was added under "Shopper Intelligence."
• "AI Sales Assistant," "Usage and Engagement," "Store Performance," and "Rating and Reviews" were removed from the list under "Shopper Intelligence."